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Revenue accounting
Deferred revenue
Money received for service not yet delivered. A liability, not revenue, until it is earned.
Deferred revenue is cash you have taken for something you have not yet delivered. An annual plan billed up front creates a liability that is released into revenue month by month as the service is provided.
It sits on the balance sheet, not the income statement, and it is the reason a business can be cash-rich and revenue-poor at the same moment.
The deferred revenue balance is also a rough measure of contracted future delivery, which is why it is watched alongside ARR. See revenue recognition for how the release is calculated.